Photography by Nick Nacca
Lien Design is a boutique award-winning branding & package design studio that believes in the transformative influence of design to upgrade brands and captivate consumers.
Started and run by Tom H. Lien in the late ‘90s (yep, that’s over two decades of experience!) Lien Design is passionate about creating brands that not only look beautiful but more importantly... sell, sell, sell.
How does it work, you ask? Tom is your main point of contact and the experienced Art Director who does about 90% of the creative work. But when the project calls for additional or different talent, Tom will work with masterful illustrators, hand-lettering experts, printing gurus, marketing pros, masterful wordsmiths or just about any talented resource he's vetted over the years.
Clients
Awards
Ready to Talk?
So, why choose our award-winning design for your packaging?
In today's cluttered marketplace, there are countless other silent competitors competing with your product. Your packaging has to be more than just a mere container; it should serve as billboard signage, a brand story whisperer, and a mute salesperson sealing the deal. This is where we become handy.
Creativity that has won awards for being honed to perfection:
We are not only artistic geniuses but strategic storytellers as well. We have merited our honors by knowing your target audience, brand, and the complex jig of shopper conduct. We are not in the business of designing pretty boxes only but instead we create experiences that mesmerize, inform and stick in people’s minds.
Beyond the beautiful:
Although visuals are stunning, they form our basis. The feel of the package is important to us and we also settle for environmentally friendly choices that fit in your brand values. Shelf presence science, color psychology and legibility are among the things we understand so that even in a busy store aisle your message would still jump out.
Standout innovation:
Forget clichéd trends and stale templates. With defiance, we originate distinctive designs which are memorable enough to make noise over many others and turn your product into one such star. While designing such packages we explore novel materials as well as interactive features and forms that nobody expects them to come in.
Data-driven decisions that guarantee results:
Not just artists alone but also brand partners. We study market trends, carry out consumer surveys and track A/B tests findings so that your packaging will undoubtedly impact positively on sales while maintaining customer loyalty towards brands.It is not just about making things look good; it is about doing what can be measured in terms of its effectives.
Your vision along with our expertise:
This is all about you- it is your brand as well as story behind it all. When you work we are in a position to convert your ideas into something real. We don’t give commands but rather we amplify what you already have in mind thus letting your packaging speak the voice and soul of your brand.
Choosing our award-winning design is more than an aesthetic choice; it is an investment in your brand’s future. This is about transforming a non-speaking salesman into a fascinating evangelist, thus building allegiance and increasing sales. Allow us to help you make your product leap off the shelf and win the hearts of consumers.
Are you ready to unlock the power of award-winning design? Talk to us today and let us make your brand great together.