Sleep Assist, by Beyond Healthcare, is a revolutionary new OTC supplement. The amazing modern packaging design had to convey that it was not only effective but also that it is a natural sleep aid.
Lien Design created a box design that has a soothing nighttime color palette but also drives home the information about all the great benefits this product has for the consumers' sleep.
By combining soothing hand-lettered logo typography, and science-centric graphics, this over-the-counter label design pops off the shelf and gives the consumer all the essential information they need to make a safe, well-informed buying decision.