Sandwich Emporium is a fantastic San Diego local restaurant with several locations, but had a brand logo that hadn't been touched in over 20 years. Lien Design retained some of the equity from the original logo design, but modernized and refreshed the brand to be friendly, engaging and memorable.
A restaurant’s logo is a visual handshake. It creates first impressions that lead to recognition and brand growth. A good logo shows the character of a restaurant, signaling their cuisine and atmosphere. In an overpopulated market, it remains an unforgettable signal which makes you unique pulling in customers for a fabulous initial experience of your meals.