Packaging design is one of the main factors in getting attention for your product if done beautifully. If you fail to create packaging up to par, it won't get noticed by mass amounts of people. To make it enticing and captivating one should use the fonts wisely. If you have a small company where you sell various products, your packaging matters a lot in this case.
If it is dull and fails to capture people's attention, then it might affect your business. packaging can create a lot of difference, but how? I am going to mention in this article how to choose brand fonts for packaging design and what differences it creates if not done sensibly.