There are so many ways graphic design relates to branding. In this article, we will take a look at the different types of graphic design to determine how each aspect of the art can be useful in branding.
Visual Identity: Visual identity is defined as the elements that act as the face of the brand including the shapes, colors and images that are used. A visual identity graphic designer can be useful in helping a business create a logo and packaging design, typography, color palettes and image libraries that can be used to represent the company.