The FDA’s recalibrated definition of “healthy” labeling: A move forward in the right direction.

To help consumers make better choices about what they eat, the Food and Drug Administration (FDA) is proposing a new meaning of the word “healthy” on modern food labels. The present situation has been very chaotic because of the lack of regulations around this term leading to confusion and misleading marketing tactics.

For years, it did not matter if the nutritional content was healthy or unhealthy, food companies could throw a label of “healthy” on their products. This led to sugary cereals, processed snacks, and even candy being sold as “healthy” choices. Concerning are efforts by marketers who often target children and families with such campaigns.

What are the Future Trends in Logo Design?

The design of logos has undergone many changes in recent years. Some styles are quite timeless and memorable, such as minimalism, while others change quite rapidly. Although experts recommend that designers avoid following trends, it is a good idea to stay on top of them and follow the newest trends. People in the industry can use this method to create relevant logos that require minimal updating.

In this regard, we have provided you with a few future logo design trends to watch in 2024 to help you make informed decisions. Let's get started.

Importance of Logos in the Consumer-Packaged Goods Industry

Well, let's first try to understand why we need logos. Obviously, it's for branding purposes, to showcase to the world what services/products you are offering. A fierce level of competition exists in the consumer-packaged goods industry. In order for your product to be intuitively appealing to customers and stick in their minds, you need a strong visual brand.

Easy Tools to Improve Your Dining Business's Scheduling

In the bustling world of the dining business, where customer satisfaction is king, effective scheduling emerges as a linchpin for operational success. The interplay of staff availability, peak customer hours, and table turnovers requires a meticulous approach to scheduling. Employing modern tools to streamline this aspect of operations not only lifts a considerable burden off the management's shoulders but also propels the dining establishment towards greater efficiency and profitability. In the following discourse, we will delve into the profound impact of proficient scheduling, unearth common scheduling tribulations, and explore innovative solutions that are changing the game in the dining sector.

The Crucial Role of Effective Scheduling in the Dining Business

The rhythmic dance of a well-run dining establishment is a sight to behold. Behind the seamless service and satisfied customers lies a well-oiled machine where effective scheduling is the heartbeat. It orchestrates the symphony of tasks that must coalesce to create the delightful dining experience patrons come back for. Moreover, apt scheduling ensures that the right number of staff is present at the right time, significantly cutting down on labor costs and optimizing service delivery.

Yet, the magic doesn’t stop there. A well-executed schedule fosters a harmonious working environment. When staff members are aware of their schedules in advance, and when these schedules consider their availability and preferences, job satisfaction increases manifold. The ripple effect of this contentment touches every corner of the dining business, from reduced turnover rates to an enhanced customer experience, painting a picture of a thriving establishment.

Among the myriad benefits of adept scheduling, harnessing the power of restaurant scheduling software emerges as a stellar modern-day solution. The software takes the guesswork out of the equation, replacing it with data-driven decisions. It can predict busy periods, suggest optimal staff allocation, and even factor in individual employee preferences. This is a leap from traditional manual scheduling, which is often riddled with errors and inefficiencies.

Restaurant scheduling software is not merely a tool; it’s a formidable ally in navigating the complex waters of dining business management. With features like real-time updates, easy shift swaps, and mobile accessibility, it brings a level of flexibility and control previously unheard of. The ease with which adjustments can be made allows for a more responsive and agile operation, ready to meet the ever-evolving demands of the dining industry.

Regulatory Compliance: How SMEs Can Thrive In An Ever-Changing Landscape

Small and Medium-sized Enterprises (SMEs) in Britain face the daunting task of staying compliant with ever-changing regulations. This challenge, though formidable, offers a pathway to sustainability and growth when navigated effectively.

Understanding Regulatory Requirements

For SMEs, the first step to compliance is developing a comprehensive understanding of applicable regulations. This involves staying informed not only about the laws that directly impact your sector but also those in adjacent areas. A thorough grasp of these regulations aids in anticipating shifts and preparing accordingly. While expert legal counsel is invaluable in this process, SMEs can also benefit from leveraging regulatory compliance software. These resources can demystify complex legal jargon and keep track of relevant changes, ensuring your business remains in step with current requirements. Additionally, understanding the rationale behind these regulations can provide strategic insights, turning compliance into a business advantage rather than a mere obligation.

The Power of Holiday Marketing: Stats and Trends You Need to Know

The holiday season is drawing near; it is a memorable period that is cozy, comfortable, and warm. Every year, gifts, wrapping papers, and twinkling lights bring joy to millions of people. But along with all the festivities comes the need for many businesses to start planning their holiday campaigns.

Many shoppers will constantly look for clearance sales, and retailers will take advantage of that. That's why when framing campaigns, you must consider seasonal marketing trends that will improve customers' lives for the better. By planning, you will be aware of the strategies to help your customers keep in touch with the people or things they care about the most.

Unlocking Your Dream Home Building Process: Custom Home Building in Millcreek, UT

Searching for your ideal home in Millcreek, Utah can be exciting and daunting in life; pre-existing homes may sometimes match what you envision for an ideal living space. This is why custom home building is appealing if you want a truly personalized dwelling.

Understanding Custom Home Construction

Custom home building is the practice of designing and constructing your ideal home from the ground up, tailored perfectly to meet its owner's unique requirements and lifestyle requirements. In contrast to buying an existing home where compromises must often be made, custom home building allows you to realize your ideal living environment and design and construct it according to plan.

KYC Essentials: Understanding The Basics of KNOW YOUR CUSTOMER

Every organization must comply with various financial regulations the government and other agencies enforce. These regulations are aimed at businesses helping the government detect financial crimes and fraud to prevent other adverse crimes like terrorism.

Therefore, to comply with these regulations, you must know your customers by conducting a KYC due diligence for all details and to ensure compliance. Failure to comply with the KYC guideline or an incomplete KYC could significantly impact the business.

To ensure compliance and avoid the negative effects, you must instill stringent KYC best practices for every client or business that signs up with your company. For effectiveness, you must meet all the due diligence basics to verify the customers before officially interacting with them as clients or partners.

The approach is straightforward; however, businesses can include various best practices to streamline the process and for effective results. Let’s explore these basics and best practices to build a business KYC system.

Ultimate Guide for Choosing the Right Font for your Product Packaging

These days, businesses are paying closer attention to the aesthetics of their packaging because consumers are becoming savvier with their purchasing decisions. A brand’s attractiveness is enough to sway customers, so the package design for a product should be eye-catching, enticing, and convey the brand’s core values. Your rivals are paying close attention to how you package your products, and they’re spending lots of time and money on their own.

Do you ever take the time to consider how your product is being packaged and how that design can positively (or negatively) affect your sales? Do you need help marketing your product and want to learn more about the benefits of quality packaging design?

Following are some of the most important aspects to keep in mind when selecting a typeface for professional-quality packaging design. Let's delve into this fascinating topic!

Packaging Inserts & How They Can Boost Your Product’s Value

Packaging Design trends for 2021 in San Diego.

Product packaging is very important. An amazing package design will make your product look interesting so customers will be more likely to take notice. It also helps promote your image and brand.

The unboxing experience also plays an essential role. If you add design elements to the interior of your package, customers will have fun unwrapping the product making it more memorable and making them more likely to return as a loyal customer.

The Rise of Gender-Neutral Branding

In this more and more enlightened day and age, people are becoming more accepting of gender fluidity. Trans and gay communities are more widely embraced. Recognition is not only appreciated by the LGBTQ communities, but by much of the millennial generation that supports them. Hence, there is a call for brands to get on board by using techniques that are more gender-neutral.

The need for change is most essential in the beauty and fashion industries. Brands need to get on board with package design expertise, web design, and marketing material that recognizes the change in tides. Here are some adaptations they should be making:

The Package Design

Traditionally, packaged goods have been made to appeal to either the female or male sex. This can be seen in the color schemes used, the shapes of bottles, and box graphics incorporated in the package design.

Today, genderized packaging is losing its appeal in favor of neutral colors and architectural, minimalist designs that will appeal to any gender.

5 Ways to Create a Great Coffee Label Design

Amazing coffee label packaging design in San Diego, California.

Coffee is quite a popular drink. Statistics show that 83% of adults drink coffee and 63% do so on a daily basis. This means, if you sell coffee, you’re in the right industry.

The coffee industry is lucrative, but it is also quite competitive. Therefore, manufacturers always need to be doing something to up their game and stand out from the competition. Your packaging and amazing label graphics are a big part of what makes you unique.

With that in mind, here are some tips that will help you create a label that is sure to make your product catch the consumer’s eye.

Silver lining… a global lockdown is a great time to REBRAND, REDESIGN AND REFRESH!

Even during these tough times, design still touches our lives every day. And for businesses whose brand or products have become dated, stale or are no longer connecting with consumers, this time away from the day-to-day grind has given them a chance to step back and reevaluate their brands.

We don’t want to downplay the seriousness of this virus, but we do want to try to find the positive in a challenging situation. For those who have been putting off refreshing their brand, there has never been a better time for businesses to revamp, rebrand, and revolutionize to come back stronger than ever!

Companies are going to need that competitive edge, especially after coming out of such a horrific few months of quarantining. Thanks to the Internet, it is easier than ever to connect with designers and grow your brand without ever leaving your house. Here are just a few ways that your business can continue to grow and thrive, even during these shutdowns:

5 Tips for Designing Amazing Toy Packaging

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If you are in the toy manufacturing business, coming up with a product children will enjoy playing with may be your main focus. But the packaging you use for that product is very important as well. In fact, the right packaging can set your product apart making it stand out from the competition.

Keeping that in mind, here are some things to be aware of when you design custom packaging for your toy products.

Honing in on the Sensory Packaging Trend

Packaging has to do more than protect our items. It has to work on a sensory level appealing to our sense of sight and touch. The way the products appeal to our senses also reach us on an emotional level evoking feelings of power, nostalgia, happiness and more.

If you are in the commerce industry and want to create amazing package design that will appeal to your target audience, it is important to better understand the concepts behind sensory packaging. Read on to find out more about this trend and what it’s all about.

Tactile Benefits

The term tactile refers to how a product feels. Research shows that touching a product produces a feeling of ownership. Therefore, luxury package design should work to entice people to touch it and then give off a pleasing sensation.

Some examples of effective sensory packaging include skincare products that feel soft so they give the illusion that they will make skin feel soft as well. The shape and texture of certain beer bottles and cans can give a person a feeling that is similar to that of them holding a mug of beer.

5 Steps to Creating the Perfect Unboxing Experience

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If you are an entrepreneur, the custom design packaging of your product is something that requires special attention. After all, this is part of what will attract a customer to your product, and it will also serve to protect the contents.

But it’s not just the packaging that is important; it is the unboxing experience as well.

When customers receive a new product, there is an element of excitement in taking it out of its package. It is up to the company to make this experience as special as possible. Doing so can build loyalty, help tell your company story and if a customer is really impressed, they might just film the unboxing experience and post it on social media helping to promote your product even more.

Now that we know how important the unboxing process can be, let’s look at some things we can do to make the process as special as possible.

1) Use Branded Boxes:

The unboxing experience is all about the customer, but you want to remind them who is behind the experience. Using a branded box with your organic food label will remind them of your company every step of the way.

How to Use Mood Boards to Find Inspiration for Your Design

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If you work as a designer, you need to be creative. Coming up with unique graphics, campaigns, web design and branding is essential to your luxury package design. Every brand you work for needs to stand out from the competition.

But in a world where it seems everything has been done, it can be challenging to do something that is completely original. What’s more, issues that are affecting your personal life can get in the way of your creativity. So, where can you find inspiration? The answer? Mood boards.

How Brand Packaging Differs Around the World?

If you shop in your own country, you will find the products you need easily. This is largely due to the packaging design. The colors used, logo and shape of packaging are all so embedded in your mind, it’s easy for you to find the products you are looking for.

If you go out of the country, however, finding the products you need will not be as easy. This is because the culture of different companies changes the way products must be represented. Here are some interesting changes you can see in packaging when you travel from country to country.

KFC:

When it comes to innovative food packaging design, language can account for major changes in how a product is represented. Kentucky Fried Chicken is one example of a company whose name changes in different countries according to the language the people there speak. For instance, in the French speaking province of Quebec, the company is referred to as Poulet Frit Kentucky.

How Augmented Reality Can Take Your Product Packaging to the Next Level

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If you are a gamer, you are probably familiar with the concept of augmented reality (AR). This technology is used to superimpose virtual information on to the world we see.

Well, did you know that this technology can also be used on product packaging?

The way AR is integrated into contemporary packaging design can vary, but often it is accessible on your smartphone. Once you have a product in front of you, you can use your smartphone to capture the product through your camera and it then provides you with a platform that gives you information on the product that may not have been apparent by looking only at the label.

Products can achieve this in their packaging through the use of a QR code or some minor tweaking in their design.

Google and Apple have both supported software programs that make it easy for developers to create AR content for smartphones and for consumers to access the content.

Benefits of AR Packaging

There are many benefits of AR in the world of branding and packaging design. Here are just a few:

Different Types of Graphic Design

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There are so many ways graphic design relates to branding. In this article, we will take a look at the different types of graphic design to determine how each aspect of the art can be useful in branding.

Visual Identity: Visual identity is defined as the elements that act as the face of the brand including the shapes, colors and images that are used. A visual identity graphic designer can be useful in helping a business create a logo and packaging design, typography, color palettes and image libraries that can be used to represent the company.

Common Design Mistakes that Brands Should Avoid Making

Written by Lien Design ©2019

Design is a very important part of branding and it should not be overlooked. When creating a branding strategy, it is important to plan carefully as there are several pitfalls your company may fall into that can end up causing more harm than good. Here are some we can think of.

Controversial Logos:

We all want create a logo that stands out but a logo that offends people will get your business noticed for all the wrong reasons. One example is when the London Olympics unveiled a logo meant to have a graffiti like look. However, many found the logo to more closely resemble a Nazi swastika.